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    • Reports and Analytics
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    Coupon Usages Report in O2VEND – Track Discount Utilization

    The Coupon Usages Report in O2VEND ERP provides a detailed view of how promotional coupons and discount codes are applied across your store.
    It helps businesses monitor customer usage, optimize marketing campaigns, and maintain audit-ready compliance.


    What Is the Coupon Usages Report?

    The report summarizes all coupon activities applied in orders, showing:

    • Which coupons were used
    • By which customers
    • On which orders
    • At what time

    It tracks both Ecommerce and POS (Point of Sale) coupon usage, ensuring transparency and preventing misuse.


    Why It’s Important

    Monitoring coupon usage is critical for both marketing and finance:

    • Ensures offers are used as intended
    • Identifies popular coupons and customer segments
    • Prevents fraud or duplicate coupon usage
    • Supports reconciliation and audit trails

    Use this report to:

    • Verify which customers redeemed specific coupons
    • Measure campaign effectiveness
    • Track coupon redemption trends
    • Ensure compliance with coupon rules
    • Detect misuse or errors in coupon application

    How to Access

    Navigation Path:
    Back Office → Reports → Miscellaneous Reports → Coupon Usages

    Coupon Usage Report Screenshot


    Filters & Controls

    • Date Range → Select start and end dates
    • Customer / Order / Coupon → Filter by customer name, order ID, or coupon code

    Report View

    Summary Table

    Displays key details:

    • Rule Name → Coupon campaign or discount rule
    • Coupon Code → Code applied by customer
    • Customer → Name of the user who redeemed the coupon
    • Order → Clickable order ID linking to order details
    • Created On → Date and time of coupon usage

    Drill-Down

    Clicking an Order ID opens the detailed order page, showing:

    • Applied coupon
    • Item details
    • Payment information
    • Customer details

    How to Use

    1. Navigate to Coupon Usages in Back Office
    2. Apply filters (date range, customer, coupon code)
    3. Review the summary table
    4. Click order IDs for detailed verification
    5. Analyze redemption trends to refine promotions

    Business Benefits

    • Track promotional campaign ROI accurately
    • Prevent revenue loss from duplicate or unauthorized coupon usage
    • Simplify audits with transparent discount reporting
    • Gain insights into customer behavior and coupon popularity

    🔗 Related Reports

    • Order Reports
    • Product Category Summary
    • GSTR-1 Report

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